Cracker Barrel's former chief executive says she lost her job not just in a boardroom, but in the court of public opinion, after a sweeping redesign collided with a conservative customer base that saw ...

Cracker Barrel CEO Julie Felss Masino has explained why the southern-themed restaurant chain tried and failed to redesign its signature logo. In August, Cracker Barrel removed the image of a seated ...

Cracker Barrel CEO Julie Felss Masino; A Cracker Barrel restaurant, featuring the company's old logo, in Sterling, Virginia, US, on Tuesday, Aug. 26, 2025. President Donald Trump said Cracker Barrel ...

Cracker Barrel CEO Julie Masino described feeling as though she was “fired by America” in an interview last week following the backlash over the restaurant’s controversial remodeling design. Masino ...

Cracker Barrel’s CEO on Tuesday spilled why the Southern-style restaurant chain tried to redesign its logo, a move that outraged conservatives and led to a swift reversal: to increase the visibility ...

It may be a new calendar year, but Cracker Barrel’s issues continue to mount. After a 2025 filled with backlash over a logo change, restaurant redesign and menu overhaul, the chain has also reportedly ...

(NEXSTAR) – Julie Felss Masino, the president and CEO of Cracker Barrel, reportedly offered an explanation for Cracker Barrel’s reasoning behind its ill-received logo “refresh” earlier this year.

Shares of Cracker Barrel Old Country Store rose 4% Wednesday morning after the restaurant chain said it would keep its original logo amid widespread backlash. The new logo was already being rolled out ...

WASHINGTON — Cracker Barrel CEO Julie Felss Masino said Tuesday that the company’s controversial logo redesign — which sparked widespread backlash and accusations of abandoning tradition — was never ...