While ERP excels at post-sale management, it leaves a critical gap in managing relationships that determine customer loyalty.

RightNow Technologies has taken the covers off a $25m two-year technology development project, the RightNow 8 enterprise suite. And this enterprise software-as-a-service company believes this will ...

Tucker Matheson is a co-founder and Managing Partner at Markacy, a digital marketing strategy firm headquartered in New York City. It's hard to get through a business day without hearing poor economic ...

One thing all businesses can bank on in the future is that things will be more uncertain and unpredictable than ever before. From global pandemics, to the resulting supply chain and employment issues, ...

Loyal customers are a beautiful thing. As they grow to trust your brand, they’ll buy more, and more expensive, products over time. This enduring loyalty positively impacts your customer retention rate ...

Customer retention is more valuable than you think. Elevate your customer retention practices to grow your revenue and profits with this guide. As you build your ecommerce brand, your initial focus ...

Opinions expressed by Entrepreneur contributors are their own. Businesses of all sizes and stripes share a common but crucial goal: cultivating customer loyalty. While you might excel at drawing in ...