Recent client interactions have revealed a troubling trend: AI-generated business emails that prioritize efficiency over authenticity, often damaging relationships in the process. In a work-from-home ...

How many unread emails are sitting in your inbox right now? I have 10 in one inbox, 23 in another and about 98 in my personal one — and all of them stress me out. The average American, by the way, has ...

In the ever-changing world of digital chats and emails, Google Gemini pops up as a super handy AI writing buddy, made just to make your writing life a bit easier. If you’re banging your head against ...

If you’re writing an email message with a call to action that motivates people to take an action, then you need to exploit the benefits of the item you’re offering. Whether that item is one of the ...

There’s no one, perfect, way to write an email. You may have consulted various websites with email advice offering to give you the help you need to write “the” perfect email. In reality, email has to ...

Most entrepreneurs waste their email list. They send bland updates that their subscribers don’t read. They write like they're speaking to a crowd instead of one person. Their open rates tank and their ...

Cold emails feel like talking to an empty room. You write a great message. You hit send. Then nothing happens. Your email sits in someone's Gmail inbox, ignored and forgotten. Here's what most people ...

The following excerpt is from Susan Gunelius’ book Ultimate Guide to Email Marketing for Business. Buy it now from Amazon | Barnes & Noble | iTunes | IndieBound Before you write an email message, you ...