Each time you open your social media accounts, an algorithm presents you with ads based on your preferences and interests. Former Facebook employee, Morgan Hewett, saw an opportunity to use that same ...

The algorithm doesn't care about your press release, executive title or brand legacy. It cares about consistency, signals and behavior.

Kelley Cotter has received funding from the National Science Foundation. Chinese tech giant ByteDance finalized its agreement to sell a majority stake in its video platform TikTok to a group of U.S.

Ever wondered how social media platforms decide how to fill our feeds? They use algorithms, of course, but how do these algorithms work? A series of corporate leaks over the past few years provides a ...