New platform unifies conversion tracking from CRMs, call tracking, and manual sources to automatically qualify leads ...

OpenAI has begun testing advertising in ChatGPT. Ad experts said OpenAI will need to prove a chatbot can actually sell.

Agentic AI and custom-built tools are changing how PPC accounts are run – and what marketers need to focus on next.

Get any of our free daily email newsletters — news headlines, opinion, e-edition, obituaries and more. MISSOULA — Sometimes, feeling the weight of a game can be a positive. It was no secret Montana ...

Warning: This story contains spoilers for "Wicked: For Good." One of the most emotional moments in "Wicked: For Good" wasn't just between Elphaba and Glinda, but also between Cynthia Erivo and Ariana ...

Machine learning models are increasingly applied across scientific disciplines, yet their effectiveness often hinges on heuristic decisions such as data transformations, training strategies, and model ...

Abstract: Advancements in Vehicular Ad-Hoc Networks (VANETs) are crucial for the next generation of intelligent transportation systems. Addressing the complexities of routing and clustering in these ...

Google Ads may introduce a new bidding type, Journey Aware bidding, in 2026. This will be reportedly for search campaigns using Target CPA. Jyll Saskin Gales posted about this on LinkedIn (hat tip PPC ...

Nextdoor Holdings, a neighborhood network provider, has added ad optimizations, video formats, and locally personalized advertisements available through its advertising platform, Nextdoor Advertising ...

Improvements to Nextdoor Ads Manager continue to position Nextdoor as an indispensable platform to reach hyper local audiences at scale with maximized efficiency Improvements made to Nextdoor Ads ...

Sonic’s new “Coke Your Way” campaign features Benny Blanco, Machine Gun Kelly and Jessie Murph to highlight drink customizations. This new portfolio school aims to fill a widening gap in training ...