Most loyalty programs are still designed for a desktop world — fixed campaigns, scheduled promotions, and rigid calendars. But today’s consumers live in real time, and brands need to meet them there. At Dreamforce, Airship is excited to join Salesforce and Merkle Incorporated to share how mobile first loyalty is setting a new standard. By combining Salesforce’s scalable loyalty management, Airship’s real time engagement capabilities, and Merkle’s strategy and services, we’ll show how brands can