Cold-water swimming is surging in popularity. What makes taking the plunge so powerful for the mind and body? | The Economist

2.7K views · 230 reactions | Join us in celebrating Georgina Williams' incredible achievement as she completed swim 7 of her 10-day cold water swim challenge in Loch Lomond yesterday! ‍♀️ We are so proud to support her in this journey. Keep up the amazing work, Georgina! Let's all come together and help raise funds for NSPCC. Donate here: https://bit.ly/3tdt2Uw#NSPCC #ColdWaterSwimChallenge | Scot JCB Ltd | Facebook

Congratulations to #JCB employee, Georgina Williams, for raising £5400 for the NSPCC with her Cold Water Swim Challenge which involved swimming in 10 JCB dealer locations across the country in under 10 degrees. Discover more: brnw.ch/21wHy0a. | JCB

Now that's how you do a cold water swim 😅 This fundraiser - 'Portishead Popsicle 2024' - consisted of several races, some more serious than others: The Grand National requires racers to "gallantly ride [their] trusty inflatable unicorn steed for two lengths". Organisers says the gathering helps keep the community run lido going. | BBC Bristol

Cold water swims can take your breath away—literally. Here's how to beat the shock and stay race-ready. #openwaterswimming #triathlete #triathletelife #openwater | Effortless Swimming